Why Representation Matters in Toys
Toys have a special place in our hearts. While dolls and toys are essentially used for enjoyment and fun or keeping your little one occupied and quiet for a moment, they play a much bigger, vital role in child’s development.
A child’s learning journey starts with recognizing sensations and expressions, and basic sounds to communicate. And through toys, they’re able spot and differentiate colors, shapes, and sizes from one another. More broadly, they help children form connections, make friends, engage with others, and understand that they are a part of a wider community.
Building Self-Confidence & Love
Dolls and toys also have a role in the development of self-esteem. Just like children’s stories, kids need toys that they could relate to. They need dolls, action figures, characters from the book that, not only those that they could look up to, but also those that reflect, resemble, and represent themselves.
Representation in toys matter because it allows children to see the colorful diversity of the world around.
It is important that we encourage positive characters, reinforce positive imagery, and help them be proud of every aspect that makes up their identity. As kids see themselves through their dolls & toys, they see affirmation to become more proud of who they are and be happy with what they have been given with. By teaching kids the diversity of the world, we help foster a more inclusive community for them to live and grow up in.
ADORAble Dolls for All
LOVE has no color. Take a look at the ADORAble diversity that makes up our collection!
Within the "Be Bright" collection, each girl has her own unique spirit animal, story & hashtag. Whichever doll you pick (or collect them all!), there is a Be Bright doll for everyone. Time to #BeBright & change the world together! Ages 3 and up.
Adora Be Bright Savannah Doll with Color-Changing Hair
Adora Be Bright Honey Doll with Color-Changing Hair
Adora Be Bright Alma Doll with Color-Changing Hair
Adora Be Bright Lulu Doll with Color-Changing Hair
Adora Be Bright Melissa Doll with Color-Changing Hair
Inspire young kids to appreciate flowers and plants with our interactive 4-piece fashion doll set. Adora Fairy Garden Friends have magical hair that changes color when exposed to sunlight! They are 6" in size with movable head and legs. There is Bluebell, Lavender, and Rose. Each comes with a beautiful flower ensemble and ADORAble personality. Collect all three! Ages 3 and up.
Adora Beach Baby Sunny is the perfect soft washable doll for toddlers who love to play outside! Ready for fun in the sun, their rosy cheeks & freckles APPEAR when exposed in the sun! Whether it’s beach time or indoor play, this 13-inch baby doll will encourage endless hours of magical playtime! Each makes a perfect gift for birthdays and holidays ages 1 and up.
Our ToddlerTime Dolls are 20-inch realistic toddler dolls perfect for the little ones to play with! They are crafted from our NEW Cuddle Me™ Vinyl that is soft, gentle, and baby powder scented. They look so real with their weighted cloth body, movable head, and ¾ vinyl arms and legs. Makes a great gift and a playtime companion! Ages 6 and up.