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Adora Sunshine Friends: UV Activated and Full of Fun Plush Dolls

Meet the newest Adora Dolls - Sunshine Friends: UV Activated and Full of Fun

Let the magic happen before your eyes with our new Adora Sunshine Friends.The exclusive UV color change doll encourages nurturing, interactive outdoor play with a little touch of magic. Your child will be so amazed with the bathing suit appearance, they will want to spend the rest of the day outdoors!

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We take SAFETY seriously - Baby Safety Month - Adora.com

We take SAFETY seriously

Sponsored by the Juvenile Products Manufacturers Association (JPMA) since September 1991, Baby Safety Month is a month long event that helps to increase consumer awareness of safety issues and the safe selection and use of baby products. We thought it would be a great time to let you know how Adora is taking a proactive stance on children’s health and safety all year long!

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Our New HANDSOME Baby Boy Doll is here! - Adora.com

Boy, oh BOY! This cutie sure is HANDSOME.

We've been waiting for the big gender reveal and... IT'S A BOY! We are so excited to announce the arrival of Adoption Baby Handsome! This little cutie will join Adoption Baby Hope, Cherish, Precious and Joy - and is ready to be adopted today by you!

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8 Must-Buy Items for Back-to-School - Adora.com

Get Back to School Ready...with ADORA!

Back to School means NEW friends! Why not let your little one bring a friend with them to help get rid of first day jitters? Our Clip on Friends are great to bring along and clip onto a backpack for kids! Not only that, you can clip these ADORAble friends on strollers, cribs, car seats, beds and more!

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Say Hello to our NEW Twin Baby Dolls - Later Alligator Twins Gift Set

It's a party...for TWO! Say hello to our Later Alligator Twins Gift Set!

One is fun, but TWO is a PARTY! Say hello to our first ever baby doll twins: Later Alligator Twins Gift Set! For the first time Adora is now offering twin baby dolls that are 100% Machine Washable. You heard us. MACHINE WASHABLE.

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Introducing our Zig Zag Twin Jogger Stroller for Dolls! - Adora.com

Drum-ROLL please...get ready for DOUBLE the fun!

Get ready to Stroll & ROLL in style! Introducing our newest addition to the Zig Zag PlayDate Accessory collection...Zig Zag Twin Jogger Stroller! For the first time ever, Adora is now offering a way for all baby doll lovers to be able to go on an adventure, run errands or just take a walk in the park with not one but TWO baby dolls! 

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Do You Agree that Dolls are for BOYS, too? - Adora.com

Dolls are for BOYS too!

First, let's break that stereotype that dolls are just for girls. As toy makers, we want to empower kids, especially boys who think dolls are exclusively for girls. There are plenty of boys that love playing with baby dolls, boy dolls and soft dolls! Not only is it ADORAble, but we encourage it! 

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Gender Neutral Baby Doll Accessories - Adora.com

Gender Neutral Accessories for Boys AND Girls!

It’s a new world we live in, and when it comes to their children’s toys, parents shouldn’t feel constrained by gender boundaries. Gender specific toys can limit a child’s creative outlet.  And we certainly don’t want to do that!

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